About our Mission

Our goal.

We exist to protect and support the individuals who work hard under the sun every single day. Our mission is simple: to provide free sunscreen and essential skincare products to underserved blue-collar workers — including construction crews, landscapers, agricultural workers, and others who face daily sun exposure without the protection they need.

​

Why It Matters

While most people can reapply sunscreen during a day at the beach, many laborers work long hours outside with little access to sun protection. This daily exposure increases their risk of sunburn, premature aging, and skin cancer — risks that often go unaddressed in lower-income or high-demand jobs. Skincare shouldn’t be a luxury. It should be a basic right.